People Are Talking About You – Are You Taking Part In The Conversation?
It’s hard to wrap your head around just how important social media has become and how quickly.
-There will be 79.1 million US mobile social network users in 2015, up from 49.4 million in 2011.
eMarketer, December 2010
-57% of people talk more online than they do in real life.
Alex Trimpe via Ogilvy — February 21, 2011, ThinkQuarterly, Google
Some Statistics From Facebook:
-More than 800 million active users
-More than 50% of our active users log on to Facebook in any given day
Average user has 130 friends
-More than 900 million objects that people interact with (pages, groups, events and community pages)
-Average user is connected to 80 community pages, groups and events
On average, more than 250 million photos are uploaded per day
The statistics are staggering. Social Media has become the new word of mouth in today’s economy. It’s word of mouth that’s much faster and has an incredibly larger reach than ever before. And unlike traditional word of mouth, anything that’s said badly about your products or services or your company is on record pretty much permanently.
That’s the bad part. Here’s the good part…
Done Properly, Social Media Can Be An Amazing Way To Reach Out To And Interact With Your Exact Target Market Driving New Profits Into Your Business
It’s easier than ever to reach out and speak directly to people in your community about your products and services. Of course you have to do it tastefully and that’s where we come in.
Think of social media like the traditional social scene.
Twitter is like a bar. You meet lots of people, most who you will never do business with but you interact with many. You probably wouldn’t go around a bar handing out your business cards. Twitter is no different. Get involved in the conversation and those interested will look into what you do further by visiting your website or your Facebook page.
Facebook is more like a party. You know more about the people there then you would at a bar but you still shouldn’t be walking around handing out business cards. You get a chance to get more deeply involved in conversations, look for opportunities and watch what others are saying about you. Again, those interested in your products and services will ask you or visit your website.
That’s pretty much how we do Social Media on your behalf. We can set up Twitter, Facebook, Google Plus accounts and more if necessary. Then we monitor what’s being said about and get involved in the conversation.
As people get to know us (you) better then they begin to trust you and become more interested in what you do. At this point they might pick up the phone or email you or more likely visit your website which should then take care of the selling part (if it doesn’t then visit our web design page to understand why).
Your social media requirements will vary greatly depending on what your product or service is. Give us a call at 1-818-937-3042 or use our contact form to arrange a no-obligation consultation on your social media needs.
